{"id":24279,"date":"2024-01-30T06:56:50","date_gmt":"2024-01-30T06:56:50","guid":{"rendered":"https:\/\/edukemy.com\/blog\/?p=24279"},"modified":"2024-01-30T06:56:52","modified_gmt":"2024-01-30T06:56:52","slug":"what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words","status":"publish","type":"post","link":"https:\/\/edukemy.com\/blog\/what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words\/","title":{"rendered":"What are the aims and objectives of the McBride Commission of UNESCO? What is India\u2019s position on these? (15 marks, 250 words)"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/edukemy.com\/upsc\/upsc-gs-advance-and-mentorship-program-ampcsat?utm_source=Blog&amp;utm_medium=Link&amp;utm_campaign=GS+Advanced\" target=\"_blank\" rel=\"noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"300\" src=\"https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/07\/Attempt-our-Daily-Weekly-Current-Affairs-Quiz-now-8.png\" alt=\"\" class=\"wp-image-43397\" srcset=\"https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/07\/Attempt-our-Daily-Weekly-Current-Affairs-Quiz-now-8.png 1280w, https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/07\/Attempt-our-Daily-Weekly-Current-Affairs-Quiz-now-8-1170x274.png 1170w, https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/07\/Attempt-our-Daily-Weekly-Current-Affairs-Quiz-now-8-585x137.png 585w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/figure><\/div>\n\n\n<p>The McBride Commission, officially known as the International Commission for the Study of Communication Problems, was established by UNESCO in 1977 to address the challenges and opportunities posed by the rapidly evolving field of communication. The commission aimed to analyze global communication issues and recommend policies to promote a more equitable and balanced flow of information among nations. Its objectives included fostering a better understanding of communication problems, promoting cultural diversity, and ensuring that the media serves the interests of all countries, particularly those in the developing world. The McBride Commission emphasized the need to reduce the dominance of certain countries in shaping the international communication landscape, advocating for a more pluralistic and inclusive media environment.<\/p>\n\n\n\n<p>India, as a member state of UNESCO, has historically supported the aims and objectives of the McBride Commission. Given its commitment to cultural diversity and its status as a developing nation, India has endorsed efforts to democratize global communication structures. India has consistently called for reforms that address the imbalances in international media, ensuring that the voices of diverse cultures and nations are adequately represented. The country emphasizes the importance of fostering a communication environment that respects the cultural identity of each nation, and it actively participates in international forums to advocate for policies aligned with the principles outlined by the McBride Commission. India&#8217;s position reflects a broader commitment to creating a more inclusive and just global communication system that accommodates the perspectives of all nations, regardless of their economic or political power.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><strong>Tag: <\/strong>Government policies and interventions for development in various sectors and issues arising out of their design and implementation.\u00a0\u00a0\u00a0<\/p><\/blockquote>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a14bc90abdaf\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a14bc90abdaf\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/edukemy.com\/blog\/what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words\/#Decoding_the_Question\" title=\"Decoding the Question:&nbsp;&nbsp;&nbsp;\">Decoding the Question:&nbsp;&nbsp;&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/edukemy.com\/blog\/what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words\/#Answer\" title=\"Answer:&nbsp;&nbsp;&nbsp;\">Answer:&nbsp;&nbsp;&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/edukemy.com\/blog\/what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words\/#Aims_and_Objectives_of_McBride_Commission\" title=\"Aims and Objectives of McBride Commission:&nbsp;&nbsp;&nbsp;\">Aims and Objectives of McBride Commission:&nbsp;&nbsp;&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/edukemy.com\/blog\/what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words\/#Indias_position_on_McBride_Commission\" title=\"India\u2019s position on McBride Commission:&nbsp;&nbsp;&nbsp;\">India\u2019s position on McBride Commission:&nbsp;&nbsp;&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/edukemy.com\/blog\/what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words\/#In_case_you_still_have_your_doubts_contact_us_on_9811333901\" title=\"In case you still have your doubts, contact us on 9811333901.&nbsp;\">In case you still have your doubts, contact us on 9811333901.&nbsp;<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/edukemy.com\/blog\/what-are-the-aims-and-objectives-of-the-mcbride-commission-of-unesco-what-is-indias-position-on-these-15-marks-250-words\/#Visit_our_YouTube_Channel_%E2%80%93_here\" title=\"Visit our YouTube Channel &#8211;&nbsp;here\">Visit our YouTube Channel &#8211;&nbsp;here<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Decoding_the_Question\"><\/span><strong>Decoding the Question:<\/strong>&nbsp;&nbsp;&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>In the Introduction, try to briefly write about the McBride Commission.<\/strong>\u00a0\u00a0\u00a0<\/li><li><strong>In Body, discuss the aims and objectives of the McBride Commission.<\/strong>\u00a0\u00a0\u00a0<\/li><li><strong>In Conclusion, try to end your answer by discussing India\u2019s position on the McBride Commission.<\/strong>\u00a0\u00a0\u00a0<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Answer\"><\/span><strong>Answer:<\/strong>&nbsp;&nbsp;&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The United Nations Educational, Scientific, and Cultural Organization (UNESCO), which answers to its International Commission for the Study of Communication Problems, authored Many Voices, One World, better known as the MacBride report, in 1980. It had the goal of analyzing communication issues in contemporary societies, particularly those involving mass media and news, considering the emergence of new technologies, and proposing a form of communication order (the New World Information and Communication Order) to lessen barriers to furthering peace and human development.\u00a0\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/edukemy.com\/upsc\/upsc-essay?utm_source=Blog&amp;utm_medium=Banner&amp;utm_campaign=Essay\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"1280\" height=\"300\" data-src=\"https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/06\/10.png\" alt=\"\" class=\"wp-image-42412 lazyload\" data-srcset=\"https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/06\/10.png 1280w, https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/06\/10-1170x274.png 1170w, https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/06\/10-585x137.png 585w\" data-sizes=\"(max-width: 1280px) 100vw, 1280px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/300;\" \/><\/a><figcaption><a href=\"https:\/\/edukemy.com\/upsc\/upsc-essay?utm_source=Blog&amp;utm_medium=Link&amp;utm_campaign=Essay\">UPSC Essay Course<\/a><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Aims_and_Objectives_of_McBride_Commission\"><\/span><strong>Aims and Objectives of McBride Commission:<\/strong>&nbsp;&nbsp;&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>The research listed several issues, including media concentration, media commercialization, and unequal access to communication and information.\u00a0\u00a0<\/li><li>To reduce reliance on outside sources, the group recommended, among other things, that communication be made more democratic and that national media be strengthened. Internet-based technologies were then used as a tool to further MacBride&#8217;s goals during the Commission&#8217;s work.\u00a0\u00a0<\/li><li>The MacBride study helped bring about significant improvements in media and communication in the 1970s and 1980s.\u00a0\u00a0<\/li><li>They supported measures aimed at monopoly power, the deregulation of the telecom industry, and the comparative advantage, or dominance, of media and newspaper firms.\u00a0\u00a0<\/li><li>Even though the report had a lot of support around the world, the United States and the United Kingdom saw it as an attack on press freedom. In 1984 and 1985, they both left UNESCO in protest, but they came back in 2003 and 1997, respectively.\u00a0\u00a0<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Indias_position_on_McBride_Commission\"><\/span><strong>India\u2019s position on McBride Commission:<\/strong>&nbsp;&nbsp;&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>India has also played a crucial role by facilitating various meetings in different general, cultural, and geographical backgrounds. This was supported by India\u2019s diverse language culture, and the need to preserve and share one\u2019s language beyond the realms of culture was what made MacBride unique back then.\u00a0\u00a0\u00a0\u00a0<\/li><li>B.G. Varghese was the Indian who represented the nation in the committee that drafted the MacBride report.\u00a0\u00a0\u00a0<\/li><li>In India, modern media technologies, particularly the Internet and satellite communication, have become the infrastructure, which has made possible a new global market system and spread of political, economic, and cultural ideas.\u00a0\u00a0\u00a0<\/li><\/ul>\n\n\n\n<p>The McBride Commission Report is a significant multilateral intervention in the history of international communication. It aimed to analyze communication problems in modern societies, consider the emergence of new technologies, particularly relating to mass media and news, and suggest a kind of communication to diminish these problems to further peace and human development.\u202f\u00a0\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/edukemy.com\/upsc\/upsc-essay?utm_source=Blog&amp;utm_medium=Banner&amp;utm_campaign=Essay\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" data-src=\"https:\/\/edukemy.com\/blog\/wp-content\/uploads\/2024\/06\/UPSC-Essay-Course-1280\u00d7300-1-3.svg\" alt=\"\" class=\"wp-image-42688 lazyload\" width=\"781\" height=\"182\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 781px; --smush-placeholder-aspect-ratio: 781\/182;\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"In_case_you_still_have_your_doubts_contact_us_on_9811333901\"><\/span><strong>In case you still have your doubts, contact us on 9811333901.<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>For UPSC Prelims Resources,&nbsp;<a href=\"https:\/\/edukemy.com\/upsc-cse-prelims-resource-centre\" target=\"_blank\" rel=\"noreferrer noopener\">Click here<\/a><\/p>\n\n\n\n<p>For Daily Updates and Study Material:<\/p>\n\n\n\n<p>Join our Telegram Channel &#8211;&nbsp;<a href=\"https:\/\/t.me\/WithEdukemy4IAS\" target=\"_blank\" rel=\"noreferrer noopener\">Edukemy for IAS<\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>1. Learn through Videos &#8211;&nbsp;<a href=\"https:\/\/bit.ly\/3vOD8sU\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li><li>2. Be Exam Ready by Practicing Daily MCQs &#8211;&nbsp;<a href=\"https:\/\/bit.ly\/3Q9z2nF\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li><li>3. Daily Newsletter &#8211; Get all your Current Affairs Covered &#8211;&nbsp;<a href=\"https:\/\/bit.ly\/3bE2y5J\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li><li>4. Mains Answer Writing Practice &#8211;&nbsp;<a href=\"https:\/\/bit.ly\/3mZuVxl\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Visit_our_YouTube_Channel_%E2%80%93_here\"><\/span>Visit our YouTube Channel &#8211;&nbsp;<a href=\"https:\/\/www.youtube.com\/@ShabbirsEduKemyforIAS\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>The McBride Commission, officially known as the International Commission for the Study of Communication Problems, was established by UNESCO in 1977 to address the challenges and opportunities posed by the rapidly evolving field of communication. <\/p>\n","protected":false},"author":17,"featured_media":24280,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[1500],"tags":[176,1589,142,232,145,140],"class_list":["post-24279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-upsc-mains-solved-paper-gs-2","tag-general-studies-2","tag-mcbride-commission","tag-previous_year_questions","tag-upsc","tag-upsc-mains-question-paper","tag-upsc_preparation_strategy"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/posts\/24279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/comments?post=24279"}],"version-history":[{"count":1,"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/posts\/24279\/revisions"}],"predecessor-version":[{"id":24281,"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/posts\/24279\/revisions\/24281"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/media\/24280"}],"wp:attachment":[{"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/media?parent=24279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/categories?post=24279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/edukemy.com\/blog\/wp-json\/wp\/v2\/tags?post=24279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}