Believing in ‘self-sufficiency’
Mon, 20 Jun 2022

Believing in ‘self-sufficiency’


  • Successive lockdowns and clampdowns in the erstwhile state of Jammu and Kashmir in the last three years have given a severe blow to the private sector, soaring the unemployment rate.
  • Zamruda Bano, from Kulgam district in Jammu and Kashmir, has created a livelihood not only for herself but for others.

About the initiative of Zamruda Bano

  • During the pandemic, Zamruda extended her knowledge of crewel embroidery to women of the valley who all earn a livelihood because of her.
  • She had started the first centre in her village and over the years, Zamruda has established more than 100 centres, in scores of villages in Kulgam and Anantnag districts.
  • She faced several problems initially, from financial constraints to marketing of products.
  • In these centres, women are engaged in crewel embroidery and earn up to 5,000 orders a monthly.
  • Zamruda believes in being self-sufficient and aims to provide jobs to underprivileged women who were not fortunate enough to receive a proper education.
  • Today, products from these centres are sent to Srinagar and several other parts of the country such as New Delhi, Maharashtra, Gujarat and Bengaluru.


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